Was just sent this link to an article about a phone designed for baby boomers. I read the article and the intention seems very noble – designing a phone for technophobes (and possibly the infirm?) – the whole experience of using the phone seems to have been considered with full support from an online interface […]
These days I work in a User Research department. Ah, user research, I hear you say, that’s about usability! Well, yes, but that isn’t all it is. Here is a post from Leisa at Disambiguity in which she illustrates very clearly the way I see things. Creating something that people will use is a little […]
Doing what I do people often send me links to things and invitations to ‘try stuff out’. In this instance my ‘industry insider’ Dr Beton (to his friends) invited me to sign up to jaxtr. I am sorry to say jaxtr – I don’t really get it. I signed up. I sent out a couple […]
I often feel that I am in a constant battle to persuade people that User Research is a good thing. There is this resistance. Why spend all that money when we can just make it and see if it works? How about this? You are lucky enough to have won a pot of cash and […]
I attended the NMK Beers and Innovation event last night. There was some quite lively debate, a few interesting bits and pieces and an opportunity for some thought. The headline was “Do agencies innovate” but most of the discussion was around what makes it hard to innovate. There were various thoughts; here are mine. Ingredients: […]
The Voice and I have just returned from a little over 2 weeks in India. We had a great time. What struck me – again – is how much we like to think that with the ubiquitousness of the Internet we can design for a global market. Can we though? My own mental model of […]
I have often sat in design workshops and user research debriefs with groups of people who can’t help but bring their mother in the equation. Pot kettle and black I hear you say (I quote mine repeatedly) and go as far as having a category for her on this very blog. Below is a picture […]
We were watching Planet Earth last night (brilliant TV) and they were showing a sequence with a humpback whale mother and calf. The mother was supporting the calf close to the surface so that it could breath. “Imagine being born into an atmosphere* that you can’t breath!” – I said. “If it were up to […]
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